Monday, 27 June 2016

Health Concerns Driving the Demand of Fruit Juices in Emerging Markets



Growing health consciousness, increasing disposable income, value addition, product innovation and growth in emerging markets are currently driving the global fruit juice market.

A fruit juice is a liquid that is naturally contained and extracted from fruits. It is commonly consumed as a beverage or used as an ingredient or flavouring agent in foods. Owing to its refreshing nature, nutritional benefits and a good source of instant energy, the fruit juice market currently represents a multibillion dollar industry. The growing health concerns have increased the demand for fruit juice globally. Fitness conscious consumers are now shifting from carbonated drinks to natural beverages which are free from added sugar, flavours and preservatives. Several other factors like increasing disposable income, value addition, product innovation and growth in emerging markets are driving the demand for fruit juices. According to IMARC Group, a leading market research company based in India, the global fruit juice market and nectars is currently worth 42.6 billion Litres growing at a CAGR of around 1.1% during 2008-2015. 




The report titled “Fruit Juice (Orange Juice) Market – Industry Trends, Manufacturing Process, Plant Setup, Machinery, Raw Materials, Cost and Revenue” has segmented the fruit drinks market depending upon their juice content. 100% fruit juice (which contains no added sugar, preservatives, colour, etc.) currently accounts for more than 50% of the total market of fruit drinks. Other fruit drinks include Nectar (25-99% juice content), Juice Drinks (up to 25% juice content), Concentrates and Powdered Juice. On the basis of flavour, Orange currently represents the most popular flavour followed by apple, mix fruit and grape.

Read full report on fruit juice market with Toc: http://www.imarcgroup.com/fruit-juice-manufacturing-plant

The study has also segmented the market on the basis of region. North America represented the world’s largest fruit juice market followed by Western Europe. However, future growth rates in these markets are expected to decline over the years as the demand has more or less matured. On the other hand, the emerging markets like Asia-Pacific, Latin America, Africa and Middle East are expected to flourish swiftly in the near future. Mapping out the competitive landscape, Coca Cola and PepsiCo currently represent the biggest players in the global fruit juice market. Other major players include Tingyi, Huiyuan, Wild, Jugos and Eckles.

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Sunday, 26 June 2016

Hydraulic Fracturing Driving the Global Demand for Silica Sand


Rising hydraulic fracturing activities, particularly in North America, Latin America and Western Europe are expected to drive the demand of silica sand in the next five years.

Silica sand or industrial sand is one of the most common varieties of sand found in the world. Silica sand has been in use since ancient times and the art and skills of making glass objects using silica dates back centuries. But today, owing to many physical and chemical properties of silica sand, it has acquired well diversified applications across various industries all over the world. These properties include high silica content, high strength, easy availability, resistant to heat and chemical reactions, etc. Some of silica sand’s applications include water filtration, glass making, industrial casting, sand blasting, adding texture to slick roads, sand finishes in paints and coatings, etc. In recent years, the demand of industrial silica sand has increased significantly in the hydraulic fracturing market as well.


Silica Sand Market


According to IMARC group’s latest report “Silica Sand Market – Industry Trends, Manufacturing Process, Plant Setup, Machinery, Raw Materials, Cost and Revenue” the global silica sand production was worth 171 Million Tons with the market growing at a CAGR of around 4.7% during 2008–2015. Although, the demand of commercial silica products declined due to the global economic crisis in 2009, the market however, recovered and once again picked up growth from the year 2010. The report has segmented the silica sand market on the basis of five key end-use industries mainly glass, foundry, hydraulic fracturing, filtration and abrasives. Glass currently represents the largest consumer of silica sand followed by foundry, hydraulic fracturing, filtration and abrasives. Other applications like recreational products, paints etc., account for the remainder of the global silica sand demand.

Read full report on silica sand market with Toc: http://www.imarcgroup.com/silica-sand-manufacturing-plant

The report has also segmented the market on the basis of region. Country-wise, the United States dominates the global silica sand market in terms of production and thus most of the key players are concentrated in this region. The United States is followed by Italy, Germany, Turkey and Australia. In terms of consumption, however, the Asia-Pacific region represented the biggest consumer of silica sand followed by North America and Western Europe. Looking forward, high growth rates are expected in North America, Latin America and Western Europe due to increasing hydraulic fracturing activities in these regions. On the other hand, growth rates in emerging markets like India and China are likely to increase mainly due to a rising demand of silica sand in the foundry and construction industries.


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Friday, 24 June 2016

Global Advertising Market To Witness Continuous Growth Through 2020

The expenditure on advertising has significantly touched new heights and a strong momentous force of growth rate continues to propel the advertisement market forward. Rising audience base, infrastructure development, increasing disposable income, technological advancement and emerging markets are currently the main catalysts for this industry.


As technology soared high on advancement, so has the development of our civilization. Companies all over the world are always in search of new ways to give access of new technology to consumers. Against such a backdrop, advertising methods have also evolved and modified over the course of time. Due to an increase in consumer’s expenditure on media and entertainment, the advertising companies are able to efficiently access a vast audience to sell and promote different products and services. As a result, the expenditure on advertising has significantly touched new heights and a strong momentous force of growth rate continues to propel this market forward. According to IMARC Group, a leading market research company based in India “the global advertising market grew at a CAGR of around 4% during 2008-2015. The market witnessed a decline in revenues during 2008 and 2009 as a result of the global financial crisis which caused advertisers to cut down on their marketing expenditures. Since 2010, however, the market has witnessed continuous growth”.

The report titled “Global Advertising Market Report & Forecast 2016-2020” has segmented the global advertising market into: global television advertising market, global print advertising market, global radio advertising market, global internet/on-line advertising market, global outdoor advertising market, global mobile advertising market and global cinema advertising market. The study gives a comprehensive analysis of the mentioned advertising market segments, analysis of various sub-segments along with their performance, key industries and companies in each segment, historical growth trends, driving factors and market outlook.  Findings from the report also suggest that the growth rate across various advertising segments differs significantly. Among the various advertising segments, television continues to hold the largest share in the global advertising market. On the other hand, rapid growth in digital media platforms have rendered mobile advertising as one of the fastest growing segments.

Browse full report on global advertising market with TOC:  http://www.imarcgroup.com/global-advertising-market

In a similar manner, the report finds that the performance of the advertising market also varies widely from region to region. Although most of the market revenues are currently accounted by developed regions such as Western Europe and North America, they currently have a slow grow rate and are more or less saturated. Emerging markets across Asia Pacific, Eastern and Central Europe, Middle East/Africa and Latin America, on the other hand, are currently exhibiting exponential growth.

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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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Wednesday, 22 June 2016

Global Potato Chips Market Worth US$ 26 Billion

Potato chips are one of the favourite snack foods consumed worldwide. The potato chips market has witnessed a substantial growth over the last several years, turning it into a multibillion dollar market. Potato chips are prominent in the market due to their affordability and a cheaper price even for the premium products. They are popular among all age groups, but the growing young population (below 15 years) represents a key segment for potato chips. This population is expected to expand by around 10% during 2016-2050 which will further drive its demand. Another major factor driving the global demand of potato chips is changing lifestyles. A busy lifestyle coupled with long working hours have reduced the tendency of people to have elaborate lunches and meals and at the same time increased their demand for a desk meal and packaged food. Other factors like increasing urbanisation, rise in disposable incomes and growth of emerging markets are also expected to propel the demand of this market.




According to a recently published report by IMARC group titled “Potato Chips Market – Industry Trends, Manufacturing Process, Plant Setup, Machinery, Raw Materials, Cost and Revenue” potato chips represent the second largest segment of the global savoury snack food market. The potato chips market has grown at a CAGR of around 4% during 2008-2015 and reached a market value worth US$ 26 billion. Though potato chips are consumed all over the world, their consumption and penetration levels vary widely across regions. Currently, the United States dominates the global potato chips market followed by Western Europe, Asia-Pacific and Other Europe.  Many developed markets have reached maturity with some of the markets even experiencing negative growth rates. Owing to growing health concerns, particularly in North America and Europe, consumers are shifting from potato chips to healthier snacks which consist of healthier ingredients. In emerging markets like Asia-Pacific, Middle-East, Eastern Europe etc., on the other hand, the potato chips market is projected to exhibit healthy growth rates. Numerous companies of varying size make up the potato chips industry. Globally, PepsiCo is the largest player in this market. Other major players include Kraft Foods, Kellogg’s, Diamond, General Mills and Nestle. 

Browse full potato chips market report with TOC: http://www.imarcgroup.com/potato-chips-manufacturing-plant

The study, which has been done by one of the world’s leading research and advisory firms, covers all the requisite aspects of the potato chips market. This ranges from macro overview of the market to micro details of the industry performance, processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the potato chips industry in any manner.

For Sample Report Copy or further inquiries, click here: http://www.imarcgroup.com/enquiry-form/

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

Contact Us
IMARC Group
Tel: +91-120-415-5099
USA: +1-631-791-1145
Email: sales@imarcgroup.com
Website: http://www.imarcgroup.com
Follow us on twitter: @imarcglobal